Monday, January 26, 2009

The Impersonal Trainer

"I am searching for on-line personal training clients."
My company, NAME WITHHELD, offers a very personalized on-line personal training service. ...

Believe it. This was posted on one of my linked in groups. The ultimate can't-be-done online business is now being conducted, on line. The trainer can't see your bad form, or take note of your problem areas. You can't be shamed, goaded or inspired into just five more reps. It defies the whole raison d'etre for personal training! What's next? www.facelift.com?

Saturday, January 10, 2009

Bite me, Sweetness.

My women's networking group has a massive off-topic email list which we use to post requests for referrals for everything from advertising writers (like me) to housepainters. So this member sends an email asking the group if they have tried to find work through online bidding sites. This process was described by many respondents as a "race to the bottom." Whoever sells herself the cheapest, wins, so to speak. I wrote back of my experience with a paying site where I have gotten exactly zero responses, and recommend against it. And then I impulsively typed the following: OBAMA BETTER HURRY UP AND GET TO WORK! THIS ECONOMY SUCKS! :-(

OK, I admit it. All caps, tacky, wrong forum, I got carried away. So this woman writes in to ream me, in a kind, nurturing and ickily self-righteous way, in front of some 300 women, reminding me that more millionaires were made during the depression than any other time. (No idea if it's true, but my husband suggested that might have helped make up for all the millionaires who jumped to their deaths). The lady gently chides me for sending out my bad thoughts about the economy to all the women in the group. It's this negativity that's causing all our problems, and making the bad economy a self-fulfilling prophecy.

Sorry, Precious. I don't agree. Between real estate tanking, and credit hard to come by, and layoffs all over the place, and people's savings or retirements evaporating, anyone with half a brain would hold a sober view of this time in our nation's economic history. None of this is caused by a sudden consumer reticence to hit the mall. This is no time to up your discretionary spending, and folks are wisely keeping their wallets in their pants or purses.

The stories keep getting closer to home. The foreclosures, layoffs, part-timing for partial wages, the insurance crises, heck, I'm just two degrees of separation from an 83 year old Bernie Madoff victim. This stuff is happening to people I know, and people my friends know. I'm not sure where the optimistic lady lives: a high end neighborhood, or her own personal bubble?

People who call a spade a spade are not pessimistic, or negative, or witless participants in a mass hysterical denial of how great the economy really is. They are realists. And if there's one thing a realist can't stand in a crisis, it's some damn Pollyanna telling you to get happy. You need to be grounded in reality, and you need to be able to indulge in occasional dark humor to let off steam.